Jackie To about the Sustainable Mooncake Box Project - Chapter Next Limited

Innovate, Inspire, Impact

In 2023, a dream came to life. Every year, I observed the waste generated by mooncake boxes, which inspired me to create a mooncake box that was not just a container but a blend of tradition, creativity, and sustainability. The joy and love it brought surpassed our expectations, making the project a cherished part of our lives. The demand in 2024 was immense, yet time was our only constraint. However, I am thrilled to announce that our beloved mooncake box will return in 2025, reimagined with exciting improvements.

Our unique mooncakes feature sleeves that can be transformed into beautiful lanterns. After the festival, simply remove the rope to enjoy a charming home decoration. By turning these sleeves into lanterns, we embraced tradition in a way that brings families together. I have watched parents and children gather eagerly to craft these lanterns, creating moments that fill my heart. It’s about making something special that builds connections and memories.

This year, we are going further. By collaborating once again with charitable organizations, we will produce these lantern sleeves independently, allowing more families to enjoy them.

For me, it’s about more than just a product—it’s about creating positive change. Our mooncake boxes have become a symbol of sustainability and community. They represent a commitment to inspire and drive meaningful change, and I truly believe that together, we can create waves of positive impact.

Reflecting on this journey, I see how it mirrors my Dutch cultural and Chinese traditions, influencing my broader ambitions. From unique corporate gifts to smart packaging and sustainable branding solutions, each step we take is filled with intention and purpose. A personal dream of mine is to see this creativity grace the shelves of airport duty-free stores worldwide.

                  Mooncake box and Lantern 2024